As we all know Lamborghini and Bugatti are part of the Volkswagen group. According to Reuters, the group is considering the sale of these two brands in order to better focus on the construction of electric vehicles.
The new demands of the automotive market
The advancement of technology offers many opportunities for car manufacturers, causing new demands on the automotive market.
It is to respond to these new demands that brands decide to adopt new approaches. Among these criteria, there is electrification and connectivity, which are all the advantages offered by the evolution of technology, not to mention digitalization.
Bugatti and Lamborghini sale, rumor or truth
This is not the first time that speculation about the sale of an automobile brand such as Lamborghini has been heard. Hence the doubt that still settles on the sale of Lamborghini, Bugatti or even Ducati. We invite you to wait until November to know the final verdict.
The future will be electric cars for Volkswagen
The German brand decides to embark on the design of electric vehicles. This is in order to double its value in the market, to stand out from its competitors.
Electric car production is already underway. All the more so as new technologies have appeared. To offer more offers, the Volkswagen group also produces semi-autonomous cars and connected vehicles. This initiation aimed at increasing the production of electric vehicles only accentuates the sale of subsidiary brands.
Lamborghini, Bugatti and Ducati are all affected by this probable decision-making. Although the first two brands are the best known, the decision to likely list these three brands is arguably one of the most important the group must make.
Various possibilities are available to the group Volkswagen
The group does not think primarily of the sale of the three brands of cars. Given the reputation of these brands, it is very likely that the group will consider choosing other options, including the partnership which will allow the promotion of new technology. Restructuring is also an option that Volkswagen executives have not ruled out.
Lovers of these brands will therefore have to think about these three perspectives. For the moment, it is difficult to determine the fate of Bugatti, Lamborghini or even Ducati. Very well known in the automotive world, these three Italian brands still make a lot of people dream, especially motorsport enthusiasts.