Video: Will the Apple event scheduled for September 15 announce a new iPhone lineup? – ZDNet France

apple event logo - Video: Will the Apple event scheduled for September 15 announce a new iPhone lineup? - ZDNet France

Apple has officially announced an event for September 15, when the iPhone 12, which is 5G compatible, is expected to launch. But it could be that the event instead corresponds to the launch of a new Apple Watch or a new range of iPads.

This keynote is expected to kick off a major upgrade cycle for Apple. Nevertheless, the journalist from Bloomberg Mark Gurman predicts that the September 15 event could be restricted to iPad and Apple Watch, and iPhones would be announced in October.

If the September event turns out to be only around the iPad and Apple Watch, then you can think of it as a warm-up for the iPhone 12.

As Android smartphones are increasingly equipped with 5G technology – led by Samsung devices – iPhone users are still waiting.

An iPhone replacement "supercycle"

Daniel Ives, analyst at Wedbush, explains the future iPhone's prediction of success: “We see Apple and its Asian suppliers anticipating increased demand for the larger, 6.7-inch model, which raises overall expectations for the iPhone. iPhone 12 approaching a potential launch as we see "once a decade". "

“We continue to believe that the range which represented a few months ago between 65 million and 70 million units has now moved into the range of 75 million and more, with a target of 80 million. "

“Note, it is estimated that 350 of the 950 million iPhones currently in circulation in the world are potentially to be renewed. We believe this will result in an unprecedented upgrade cycle for (Tim) Cook & Co. ”

The analyst calls this upgrade cycle looming for the iPhone 12 a "supercycle". And China is expected to account for around 20% of iPhone upgrades over the next year.


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