One of the biggest problems in the world today is the lack of communication. We are connected, linked, in contact, although not communicated, in every sense of the expression. I observe him daily in the companies of different countries that I work with as their executive coach.
Communicating is much more than informing and making each other aware of things and thoughts. It is to make sure that the other party understood and received the message clearly and without distortion. And it is to be open to receive their impressions: the feedback.
Communicate andYes, also, establish links that seek to be lasting and that, over time, add value to the different parties involved.
Therefore, communication is not only rational, but also has a high affective component. And there, just, it becomes what we know as effective communication.
In today’s work environment, dominated by technology and virtuality, it is essential to practice this way of relating to others, to generate a much greater impact in all areas.
For example, the current leader needs to be an excellent multilevel communicator, as he addresses all levels of an organization. It is not enough to make sure that your initiatives cascade down as is usually said in companies, but that they permeate the hearts of employees.
On the other hand, communication does not refer only to the act of saying, exposing, speaking and sharing. It is nourished by the concordance of all the representational systems through which people connect with the world and create their reality: there are more visual people, others auditory and kinesthetic. In affective communication, this is known and practiced as an essential component: accompanying, accompanying others in this process of exchange.
Affective communication is the act of relating to other people or audiences – as they are technically called – making sure that the message arrives clear, that it is perceived rationally and also emotionally.
To achieve this, seven aspects are necessary, regardless of the channel you decide to use – for example, a phone call, a personal meeting, writing an email. In the expression of affective language, gestures, tone of voice, gaze, closeness, warmth, psychological security that you generate and empathy for others are combined.
We call affective language the invisible signs that the other person automatically decodes when they come into contact with you. Do you feel welcomed or rejected? Do you create a framework of containment or expulsion?
Gestures determine the corporeality with which you bond with others. And there are micro gestures that are practically imperceptible, and that, at the same time, are detected very clearly since they reveal intentions and emotions.
The tone of voice articulates the verbal form of contact. For example, speaking imperatively and raising the volume is seen as a shout or reprimand. On the other hand, it is possible to maintain the same firmness when expressing yourself without the need to violate others. The authoritarian boss or a bad leader abuses this bad practice.
The gaze has always been said to be the mirror of the soul, and in truth, it speaks for itself; he has eloquence. A calm, serene and deep look is suitable for affective communication. It is about seeing rather than just looking.
Another dimension of affective communication is the feeling of closeness, regardless of the medium used. In a virtual environment it is more necessary than ever to be present, totally attentive and committed to the other person. And this is felt, like the warmth, which is the framework of a hug full of humanity with which you will receive the other person in the act of communication. Regardless of tasks, being warm and personable allows you to better connect with others, even at times when assertiveness is required.
Regarding psychological security, a safe environment is needed so that others can express themselves. The ideal is to create a space without judgments or bad intentions and misinterpretations. In this way, people will feel more confident and committed.
Regarding empathy, by communicating affectively, you have the ability to put yourself in the place of the other, to know how he feels and how you can improve this two-way bond.
Facilitator and Executive Master Coach specialized in senior management, professionals and teams; mentor and professional communicator; international lecturer; author of 30 books. LinkedIn Top Voice Latin America. Co-founder of NeedCoaching.com Certified Coach and member of John Maxwell Team.
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