Lamborghini has also decided to bet on electronic sports (eSports). The famous Italian company is embarking on the digital competition train by launching its own monobrand competition at The Real Race and in collaboration with Assetto Corsa Competizione, one of the most interesting driving simulators.
The number of car brands that have decided to jump on the electronic sports train (also known as eSports) is growing at a rapid rate. Traditional car manufacturers are aware that this sporting modality is a real showcase that allows great global reach. Lamborghini
It is one of the last prestigious firms to have entered this world.
Lamborghini launched their own single brand mug. A virtual contest The real race this is achieved through collaboration with Assetto Corsa Competizione, one of the most interesting and realistic driving video games we can find on the market today. This title, developed by Kunos Simulazioni, is available both for PC (via Steam) and for PlayStation 4 and Xbox One.
Lamborghini enters the world of eSports thanks to Assetto Corsa Competizione.
The tournament is already underway. This weekend marks the first of five playoffs to be held to crown the event in a live final from Lamborghini headquarters in Sant’Agata Bolognese (Italy).
The Lamborghini participates for the first time in an official e-sport competition takes place at The Real Race. The fact that the Assetto Corsa Competizione, since it is a simulator in the development of which the car manufacturers have collaborated. In addition, the Italian firm notes that it provides the ideal dynamic platform to carry out this virtual competition.
It should also be noted that this game is also used by official test and competition pilots of Lamborghini Squadra Corsica as a preparation method for dealing with careers in the real world. In The Real Race, the pilots will be in command of the Lamborghini Huracán GT3 EVO, a model who has won the Daytona 24 Hours three times.
The Lamborghini single brand competition at The Real Race is already underway.
12 exclusive decorations have been designed for the Hurricane GT3 EVO which will be used by the participants. The top three players in the final, which as we have indicated before will be broadcast live, will benefit from a three-day experience in Italy. Players will also have the option of delivering alongside Lamborghini Squadra Corse drivers.
The registration process ends today, Sunday May 31. The competition is open to all levels. Just fill out the form on this Lamborghini-enabled website specially for the occasion. Until August 2, the five weeks of classification will take place. The two best players of each weekend will be able to participate in the grand finale, which will take place on September 18.