Glasurit partner of Jaguar Land Rover – Workshop decision

Over the next three years, Glasurit becomes a partner of Jaguar Land Rover in Asia-Pacific.

Glasurit partner of Jaguar Land Rover Workshop decision - Glasurit partner of Jaguar Land Rover - Workshop decision
Glasurit confirms its partnership with Jaguar Land Rover around the world (© JLR)

BASF Division and Jaguar Land Rover Global Headquarters announce signing of Cooperation agreement with Glasurit. The objective is to support the development and implementation of the global agenda Jaguar Land Rover Body & Paint in Asia-Pacific. This agreement commits the partners to a strategic collaboration for three years and understand the supply of repair products and color research tools. The Rodim® painting accessories are included, in addition to the Glasurit products and services. Additionally, the Coatings Division (BASF) will work with Jaguar Land Rover to ensure that all of the brand's paint solutions meet "to their repair specifications and strict process standardsIn addition, a regional body and paint manager has just been appointed and will be in charge of program development and implementation. Jaguar Land Rover Global Body & Paint In the region.

Finally, BASF will also provide complete business solutions to the builder. This includes a set of services, tools, as well as training sessions.
As a reminder, this partnership follows the same agreement signed in March 2019 for Europe.



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